This offer is for limited time only! Buy before price increase.
Couldn't load pickup availability
Premium Quality
Exceptional craftsmanship with durable materials and attention to every detail.
Excellent Value
Stylish, functional accessories that deliver great value without compromising on quality.
Highly Recommended
A trusted choice loved by customers who appreciate both style and performance.
Cordless styling freedom
Sleek hair, wherever life takes you.
Enjoy smooth, polished hair without being tied to a power outlet.
NOVÉA™ FreedomStyler makes effortless touch-ups possible at home,
at work, while travelling, or before a night out.
Refresh your hairstyle whenever and wherever you need it. The
FreedomStyler helps smooth the appearance of frizz, tame flyaways,
and restore a sleek finish—without tangled cables or searching for
a nearby outlet.
✓
Effortless touch-ups wherever your day takes you
✓
Helps create a smoother, more polished appearance
✓
Ideal for fringes, roots, ends, and full hairstyles
Cordless & rechargeable
Charge. Style. Go.
Made for modern routines
Polished hair without the limitations
A portable styling essential designed to keep up with busy days,
spontaneous plans, and life on the move.
01
Cordless freedom
Style comfortably without tangled cables, restricted movement, or
the need to remain beside a power outlet.
02
Sleeker-looking hair
Helps smooth frizz and tame visible flyaways for a polished finish
that leaves you feeling ready for the day.
03
Quick touch-ups
Refresh your fringe, roots, ends, or selected sections whenever
your hairstyle needs a fast finishing touch.
04
Ready to travel
Its compact, portable design makes it easy to carry in your handbag,
gym bag, work bag, or luggage.
05
Versatile styling
Glide through sections for a straighter finish, or gently turn the
styler to create soft bends and waves.
06
Simple operation
Convenient controls and selectable temperature settings make it
easy to prepare the styler for your routine.
Simple by design
How FreedomStyler works
Heated styling plates apply consistent heat while gliding through
dry, detangled hair for convenient cordless styling.
1
Charge
Charge the FreedomStyler before use so it is ready for your
cordless styling session.
2
Select
Switch it on, choose your preferred temperature setting, and
allow the styling plates to heat.
3
Section
Make sure your hair is dry and detangled, then divide it into
small, manageable sections.
4
Glide
Place one section between the plates and gently glide the
styler from the roots toward the ends.
5
Cool and recharge
Switch the styler off after use, allow it to cool completely,
and recharge it for your next styling session.
From morning plans to last-minute moments
Confidence that fits in your bag
Keep your look feeling fresh at work, after the gym, while travelling,
or before a night out. FreedomStyler gives you the flexibility to
touch up your hair on your terms.
At homeAt workAfter the gymWhile travellingBefore a night out
NOVÉA has completely elevated my beauty routine. The quality of everything they offer is next level — you can tell this is a brand that truly cares about its customers. So proud to support a South African brand this good!
Lerato Dlamini
From the packaging to the products themselves, NOVÉA just gets it. As a Cape Town makeup artist, I recommend this brand to everyone. Beautiful products, and a team that clearly loves what they do.
Chantél van der Merwe
I discovered NOVÉA a few months ago and haven't looked back. Every product I've tried has exceeded my expectations. It feels luxurious without the guilt — and knowing it's proudly South African makes it even better!
Ayanda Nkosi
1 / of3
Your Beauty Journey Starts Here
Don’t miss out on special offers, promo codes, and new product launches!
Choosing a selection results in a full page refresh.